Have you experienced that store-bought hair color gave you darker hair than expected? That's because the color isn't specifically formulated for the thin, fine Scandinavian hair strand. Here's information that can help you choose the right color type next time you color your hair.
Store-bought hair color
It's not only the fact that thin, fine Scandinavian hair absorbs too much pigment that leads to a disappointing result. Another problem is the expectations and wishes you have. Store-bought color has a pre-set developer (h2o2) rather than a strength chosen with a specific goal in mind, and when you pick color based on the image on the box, you're saying something about the end result you want — but your hair's starting point isn't taken into account. That's where the classic “home-color disaster” happens.
Store-bought color is developed for a global market and is meant to work in as many hair types as possible — but that doesn't mean it works optimally. Everyone's hair is different, and a one-size-fits-all solution works poorly for that reason. It's not impossible to get a good result with store-bought color, but it becomes much more unpredictable and harder to control.
Professional salon colors
The stylist adjusts the hydrogen peroxide (h2o2) strength based on the treatment to be performed. They also pick the color number based on how dark or light the client wants to go, and whether the result should be cool, warm or neutral. At the same time, the stylist factors in the hair's underlying pigments and chooses the color based on whether those should be enhanced or neutralized. The colors stylists use are developed with the right amount of pigment based on the hair type that's typical in the region.
Unlike store-bought colors, salon colors can be tailored specifically to your hair, your starting point, and your desired result. It's precisely this customization that makes salon colors often deliver a more precise and balanced result — but it's also this expertise and the professional products that make salon color cost quite a bit more than store-bought color.
The hair colors from by Bente
Our hair colors combine the flexibility and accessibility of store-bought color with the customization, quality and longevity of salon color. Our colors are specifically tailored to Scandinavian hair, made with gentle ingredients, and let you adjust the strength based on your wishes. At the same time, you get the option to do the treatment yourself. Exactly when it suits you, at home in your own comfort, at a more accessible price. That's how our colors are the best of both worlds.
This freedom of choice can feel overwhelming, but our main goal is for every home colorist to succeed with their hair coloring. That's why we guide you with color choice and application method, and help you achieve the perfect result at home. We believe in you!