Responsibility

At by Bente, beauty is not only in focus, but also sustainability and responsibility. We see ourselves not only as your personal guide in the exciting universe of hair color, but also as your responsible partner who cares for both the planet and your hair.

What makes our hair colors different? Our commitment to sustainability. All of our products, created with care and dedication, are not only tailored to your unique, Scandinavian hair, but also designed with the planet in mind.

We combine arctic brilliance and the magic of the Northern Lights with respect for nature, which is reflected in every single box of hair color we sell. With by Bente, you're not just part of a hair revolution – you're part of a sustainable movement.

With by Bente you not only get professional results; you also contribute to a greener future. We give you the tools and products to create salon quality at home, while maintaining our responsibility to the environment.

This is more than just hair color; this is our commitment to you and our planet. With love, from us at by Bente ❤️